• The mark and its approved forms

  The mark as it is to be used, registration details and where the approved forms, such as a style guide, are set out.

• Exclusive, sole or non-exclusive

  A blank for the kind of licence and what the licensor will and will not do itself in the territory.

• Fees, sales reporting and checking figures

  What is paid, how sales are counted, reports and payment, and the licensor's right to have records examined, with a threshold for shifting the cost.

• Quality, samples and approvals

  Standards the goods or services meet, samples before first use, approval of artwork, packaging and advertising, and what happens if the licensor does not reply.

• Protection, sub-licensing and the end

  Telling each other about infringement, no sub-licensing without consent, and selling off stock and removing the mark at the end.

A trademark licence agreement lets a licensee use a licensor's mark on and in connection with stated goods or services, in a stated territory and period, on payment. It sets out approved forms of the mark, quality standards and approval of material, reporting, record checks, protection of the mark and what the licensee does at the end.

This blank form is completed by hand. The mark stays the licensor's throughout, the licensee may not register it or challenge ownership, and the licensor controls quality. How much control is enough, and how licensing affects a mark's protection, are matters for a lawyer; the form does not decide them.

Not sure? Talk to an attorney about your situation first.

These are separate documents, for different jobs.

• Licensing agreementsLet another party use something you own, on your terms.View document
• Trademark assignment agreementsTransfer ownership of a trademark.View document
• IP licensing agreementsLet others use your intellectual property, on your terms.View document
• Brand-protection supportProtect your brand from copying and misuse.View document

• A brand licenses its name to a manufacturer of a product line
• A local business is licensed to use a brand in one region
• A licensor reviews samples before launch

• Non-disclosure agreementsKeep information shared between parties confidential.View document
• Confidentiality agreementsProtect sensitive information you need to share.View document
• Licensing agreementsLet another party use something you own, on your terms.View document
• Trademark assignment agreementsTransfer ownership of a trademark.View document