• Deliverables and platforms

  A blank for the posts, videos or stories, the accounts and platforms, and the dates they are published.

• Approval step

  The influencer sends content ahead, the brand approves or asks for changes, and the brand may only ask for changes that correct what is said about it.

• Paid-partnership disclosure

  A section requiring that each piece is made clear as a paid partnership in the way you set out.

• Reuse by the brand

  A blank for how, where and for how long the brand may use the content, with further use agreed and paid for separately.

• Exclusivity and keep-up

  What the influencer may not promote during and after the campaign, and how long the content stays up.

An influencer agreement records a paid campaign: what content is created, where and when it is published, who approves it, how it is labelled as paid and how the brand may reuse it.

You complete the blanks by hand. It assumes a paid relationship between a brand and one influencer.

Not sure? Talk to an attorney about your situation first.

These are separate documents, for different jobs.

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• Freelance agreementsSet the scope, fees and terms of freelance work.View document
• Digital Image LicenseLicense the use of digital images on agreed terms.View document
• Event ContractSet the terms for providing services at an event.View document

• A brand sends a product and fee to a creator for a series of posts
• A creator is asked to avoid competitors for a period
• A brand wants to reuse the content in its own advertising

• Band Partnership AgreementSet the terms between the members of a band.View document
• Event ContractSet the terms for providing services at an event.View document
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• Founder agreementsAgree roles, equity and decisions between co-founders.View document